Hot chicken, brimming wine glasses, fully-inflated balloons and soft music can help make sure your guests are content, as any event planner knows. BUT THERE IS ONE THING MOST SMALL BUSINESS OWNERS FORGET WHEN PLANNING AN EVENT.
Events cover everything from 5000 person conferences to 50 person trade shows to 5 person breakfast briefings. And a lot has been written about event planning– how to select and book the right venue, how to hire entertainment, send invitations at the right time etc.
But whether you’re planning a full-scale conference or a drinks evening, how many of you think about how you want your guests to feel at your event?